Monday, June 15, 2009

Neil Shirley & Friction Freedom

This just in from Neil Shirley...

"My team, Kelly Benefit Strategies just won the overall at Tour de Beauce in QUebec. It was freaking hard but we pulled it off. I was able to take 3rd on the Mt Megantic stage which was the toughest stage of the race with a mountain top finish.
Friction Freedom kept me comfortable all six days of the race even with a couple of cold, wet days.
Thanks again, Neil"

Another happy rider, well... Neil Shirley is more than just another rider, he's frick'n amazing! Check out www.neilshirley.com.

Sunday, June 14, 2009

Chamois Cream?

Chamois Cream... I put that where? Seriously? Is this a joke?

These words mean something different depending on who you ask, but I think the general rule of thumb is that it's a product used to protect against chaffing on you undercarriage while wearing a chamois (the pad that is in cycling shorts/bibs).

I am 6'4", 225lbs. I use a saddle that is quite popular among riders. If I am above the average weight for a cyclist, yet sitting on the same surface area of a saddle as the average or below average weight rider, simple math would indicate that more pressure per square inch of the saddle surface is being applied to my undercarriage, right? Now, I know there are many factors and one being that I could use a saddle with a larger surface area, but I've tried these and they are not comfortable. There are also factors like bike fit, weight distribution, riding style, etc... the list can go on. My point is that the heavy riders are likely to have more undercarriage discomfort than the average weight riders.

After my first few road rides 6 years ago, I was experiencing a lot of saddle pain and discovered chamois cream. The cream helped make sitting in the saddle bearable, but seemed to only last for a short while at best. Saddle Sores came and went. The pain while riding came and went with the sores, but I knew there had to be something better. I knew the pro's used something: Remember "The Lance Chronicles" on TV when there was a shot of Lance taking a third of a jar of Assos Brand Chamois Cream onto 3 fingers and dropping his hand into his bibs to lube his taint on camera? If Lance needs it, then I guess I don't feel so bad.

After trying every brand available, I knew there had to be something better out there. But where? Was there a better chamois cream? Could I make a cream that was better? And if I could, who would buy it?

Aha! ...freedom from the friction of riding? After 2 years of blood, sweat and saddle sores, a scientist ready to kill me for changing the formula so many times, too much money to justify "butt cream", wife support, family support, bro support(the kind that would test an unknown product on their family jewels), 4 pairs of stained bibs and 2 ruined saddles(from other brands of chamois cream), and some fun too, we had a product we believed to be good, really good, actually the best longest-lasting, safe cream available.

And so Friction Freedom Chamois Cream was born...